Ronnie's Carreras -- TAG Heuer Pays Tribute to a Hero

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In the Pantheon of Heuer racing gods, we are accustomed to seeing Mario Andretti, Steve McQueen Jochen Rindt and Jo Siffert at the top of the roster. Yes, if there were a Mount Rushmore of the Heuer heroes, we could expect to see these four faces. Indeed, it is fitting that collectors refer to four

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It's Here -- TAG Heuer Introduces the 2017 Autavia

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On March 10, 2016, TAG Heuer announced that it would re-issue the Autavia in 2017, and that it would stage the “Autavia Cup” competition for enthusiasts to select the vintage Autavia that would inspire the new model. This morning, 377 days after this announcement, TAG Heuer has released the first images of the new Autavia,

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Green Flag -- A Preview of TAG Heuer's Newest Racing Autavia

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Three days from now, on March 23, 2017, TAG Heuer will introduce its new Autavia, at the Baselworld show. Today, we provide the essential background information to introduce the newest member of the TAG Heuer family. While we are confident that the new Autavia will stand on its own, it may look even better to

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Anatomy of an Invoice -- McQueen's Monacos

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There are few associations between a hero and his watch that have the enduring strength of the connection between Steve McQueen and his Heuer Monaco, worn in the film Le Mans. Introduced in 1969 and worn by McQueen in 1970, the “McQueen Monaco” has been re-issued in numerous configurations over the last 20 years. Pick

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The Enthusiast's Guide to the Autavia Cup

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On Thursday, March 10, 2016, TAG Heuer announced that the brand would launch a social media based contest, to allow enthusiasts, collectors and customers to select the model of 1960s Autavia chronograph that TAG Heuer will re-issue in 2017. This contest, called the “Autavia Cup”, will commence on March 17, at Baselworld, with the winning

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The Collector's Guide to the Heuer Autavia

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Looking at the world of vintage Heuer chronographs, most of the action centers around three models — the Autavia, the Carrera and the Monaco. Over the years from 1962 into the mid-1980s, there were over 200 executions and variations of these three models, ranging from manual-winding two-register chronographs, to more complicated GMT models, to quartz

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Model Overview: Heuer Jarama Chronograph

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Heuer’s Caliber 12 automatic chronographs of the 1970s are easily divided into three generations. The first generation was comprised of the three models that Heuer used to introduce its automatic chronographs in 1969 — the Autavia, Carrera and Monaco. The second generation was introduced over the period from 1971 to 1974, as Heuer developed three

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